Blog / Email Marketing

How to use Email Marketing to Generate Millions from your Lists and Why Most Businesses Completely Screw it Up…

Email broadcasting gives you the ability to generate millions in sales revenue from your customer and prospect lists – and even from your “failed” lists (old clients, unconverted prospects). Yet most businesses completely FAIL to maximise the rate at which they monetise their lists because the either don’t use Email Marketing as the engine, or they get it wrong. Either... Read more

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Think Email is Boring? Our New Research Might Make You Think Again!

You May Think Emails are Boring – But Here’s Why They Could Make You a Lot of Money… By Haydn Rowe The exciting things to be running with today are usually social – Twitter, Facebook, LinkedIn, Pinterest, Google+ and so on. But our new research is sobering. And a timely reality check. Yes social media is exciting, and for some... Read more

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Two surprising graphs . . .

By Haydn Rowe Two graphs that might shock you… At first glance, there appears to be something not quite right about the two graphs below. When you look at what is the most active, most prolific and most engaged with communications medium on the Internet today – it can’t still be email? Surely there is a mistake! After all, aren’t... Read more

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How often can you email your clients?

By Haydn Rowe How often can you email your clients and prospects without killing your list? Would you email your clients 50 times a year? Most business people and marketers recoil in horror at the thought! ‘That’s spamming’ they cry! ‘I’d completely ruin the relationship we have with our clients!’ Well, maybe you would. But honestly, how do you know?... Read more

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Email Marketing

By Haydn Rowe Email Marketing and How It Could Unlock Your Sales Potential for Just a Few Pennies… You already know that staying in touch with prospects and customers is vital to maximising your sales potential. But, most businesses do NOT stay in touch like they should – and lose sales as a result. Today, it is cheaper and easier... Read more

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